At present, 80% of hotel companies in the hotel industry use hotel aroma to carry out aroma marketing, using hotel aroma to perfume the hotel lobby, corridors, large and medium-sized conference rooms and other public areas and rooms, this is already a secret of the hotel industry.
For hotels in operation, air quality problems may occur due to factors such as passenger flow, interior decoration, and air convection. The use of air tightness to save energy, the indoor ventilation is seriously insufficient, resulting in insufficient indoor fresh air, poor air quality and serious odor.
The odor of the air causes damage to human health. On the one hand, it is physical, it affects the respiratory system and infectious diseases, and even threatens life; on the other hand, it is psychological, making people emotionally unstable and even violent.
Hotel aroma refers to the installation of commercial aroma diffuser or air scent machine in public areas and rooms in the hotel lobby, corridors, large, medium and small meeting rooms, to eliminate the odor of the room, to create a fragrant and fresh aromatherapy environment, and to enhance customer satisfaction with hotel services and brand loyalty.
At present, in addition to hotels, there are shopping malls, waiting rooms for large public transportation, exhibition halls, even high-level clubs and gymnasiums, which are striking a sympathetic chord by the unique aroma to evoke the sympathetic resonance of the guests. The hotel is going to impress the guests. Comfortable lobby, luxurious decor and modern standard service are essential. Among the subtle environmental factors, the use of pleasant aromas can easily cause unintentional attention from customers. The scent allows the hotel's guests to experience a different feeling, subtly creating a memory that makes people feel the pleasant experience of staying at the hotel whenever they smell it.
In summary, the core relationship between the hotel aroma and the hotel's aroma marketing relationship is explained. I hope to help readers.
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