Film professionals believe that: "Incorporating the olfactory experience in the film can not only highlight the character, but also promote the atmosphere. It can also promote the development of the story." In the film industry, this is the first time that the combination of scent marketing and film playback scenes is proposed. Not only can enhance the viewer's experience of the plot, but also one of the effective means to pull the box office. This is undoubtedly an innovation in the development of the film industry.

If you integrate the olfactory experience into the "smell" of film creation, it can also become a clue to the development of the film story. If the Chinese film "I am not a drug god" has a main theme of smell, it must belong to the fragrance of oranges. Lv benefited the first time to see Cheng Yong, and pulled out an orange saying: "Eat a orange." Pastor Liu and When the Indian factory director talked, Lu benefited to eat oranges on the side.

One year after Cheng Yong did not sell the medicine, Lu benefited to cut the wrist and was killed. Cheng Yong went to the hospital to see him. He said to him again: "Eat a orange." After Lu benefited, Huang Mao sat outside his house. On the stairs, crying and eating oranges.

In "I am not a drug god", the fragrant and slightly sour orange represents the hope of life - sweetness; despair of death - sour. If you can float the fragrance of oranges in the air, you can realize the visual + auditory + tactile + sense of smell, and let the audience enter the role and render the emotional smell movie, no longer out of reach. The smell is no longer just a personal sign; it can be the expression of the film plot.

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